The Shelton Group
  7939 Kenton Avenue
  Skokie IL
  60076 USA
  847-676-4337
  Email Suzanne
 

A boutique PR firm

The Shelton Group, a boutique public relations firm based in the Chicago area, is one of the few PR firms specializing exclusively in the natural products/dietary supplements industry, and is widely viewed as one of the very best. With more than 25 years spent in niche marketing, Suzanne Shelton's experience includes public relations and publicity, industry groups liaison, government relations, regulatory PR, industry issues guidance and crisis communications management.

Suzanne’s longstanding relationships with leaders of the dietary supplements industry are solid and real. She is PR Committee Chair for the American Herbal Products Association (AHPA), Communications Committee member for the Natural Products Association (formerly NNFA), serves on the Natural Products Foundation steering committee. The Shelton Group is a member of the Natural Products Association, AHPA, and the American Botanicals Council (ABC). Additionally, Suzanne founded the Consultants Association of the Natural Industry (CANI) and served as its president for the first three years. She was a recipient of the 2004 Nutrition Business Journal “Efforts of Behalf on Industry” award. In 2006 Suzanne received the NNFA’s Crusader award, which recognizes individuals who have made notable contributions to the natural products industry above and beyond commercial success, and whose contributions have had a lasting benefit.

Suzanne has written for many natural products industry trade and consumer magazines, and she is a frequent speaker at national trade shows.

With the current regulatory and legislative challenges the natural products industry is facing, we need to mobilize every possible supporter at every possible opportunity. This Web sticker provides a direct link into Natural Products Association's Advocacy Action Center where visitors can voice their opinions on issues critical to the future of the natural products industry.